Building a Strategic Real Estate Business Takes Strategy

Success doesn’t come from a whim. The most successful real estate professionals have strategy and purpose behind their approach to business. Keller Williams associate and REALTOR® Magazine’s “30 Under 30” finalist in 2015, Saria Finkelstein of Plantation, Fla., is a great example of how purpose leads to excellence.

Finkelstein comes from a long line of real estate professionals that spans three generations; success in the real estate industry is in her blood.

At Mega Camp 2015, Finklestein sat on a panel about buyers agents and discussed the importance of referrals and mastering buyer presentations. During the panel, Gary Keller asked: “What is one piece of advice you would give to agents working with buyers?”

“If you master your buyer consultation, it really begins and ends with that,” Finklestein responded. She follows what she calls the ‘Triple S Threat,’ which makes the process Shorter, Smoother and Sweeter.

Keller noted that Finklestein has taken control of the process so the process doesn’t control her.
On October 13, 2015 at 1:50 p.m. CST, Keller Williams Young Professionals (KWYP) is hosting a webinar with KWYP member Finklestein, which is open to all associates whether or not they are members of KWYP. Now is your chance to take advantage of this opportunity and learn how Finkelstein networked her way to $20 million in volume. Register for free. 


Keller Williams Young Professionals (KWYP) is a community for Keller Williams associates under the age of forty. It provides opportunity for these associates to fast-track their careers through unprecedented networking and referral prospects, leading-edge training, personal development and technology resources.

One of the many benefits of membership is being able to attend monthly live webinars with KW executives, MAPS Coaches and industry trend-setters like Finklestein. Some past webinar guests include Chris Heller, Mo Anderson, Tony DiCello, Dianna Kokoszka, Mary Tennant, Jay Papasan and many more.



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